Marketing Technology Specialist

About the role

We are looking for a Marketing Technology Specialist to help manage our marketing campaigns, customer database, and automated communication flows.

You will support lead generation, help lead marketing campaigns and turn leads into customers through email marketing, CRM management, and campaign optimization.

Your Responsibilities

• Maintain and clean up lead and contact data in Pipedrive CRM;
• Build and optimize automations to improve workflows and lead management;
• Track, analyse, and report on marketing KPIs;
• Assist with website updates and support email marketing campaigns and automations;
• Support with the creation of marketing materials;
• Conduct research on industry trends, and create content for marketing channels;
• Help arrange weekly meetings with CEO; 
• Perform daily administrative tasks and assist management with ad-hoc projects.

Who you are

We anticipate that candidates have the following personal qualities and professional qualifications:

• A university degree in Marketing, Business Administration or related fields;
• 2+ years of relevant work experience;
• Proficiency with marketing automation and CRM technologies, experience with Pipedrive is a plus;
• Hands-on experience building and managing email campaigns at a global scale, experience with ActiveCampaign is a plus;
• Experienced using a variety of analytics tools/platforms and the ability to extract actionable insights from data;
• Fluency in English is essential;
• Strong analytical skills and a data-driven decision-making mindset;
• Experience working in B2B international business environments is a plus.

What we offer  

• Join an international environment, with colleagues from all over the world;  

• Office located in Amsterdam, in Diemen;  

• Ability to work from home 2 days a week;  

• 25 paid holidays per year.